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Online business growth, made commercially useful

Turn online potential into profitable growth.

NetOnTarget works with online businesses to find the practical changes that can increase turnover, improve conversion and protect profitability.

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£200kannual turnover grown from next to nothing
pre-pandemic turnover at Euro Motoring
3rd of 52car insurance aggregators rated by Defaqto

A commercial view of the whole journey

Growth rarely comes from changing just one number.

The goal is not more traffic at any cost. It is a better-performing online business: clearer acquisition, less friction, stronger conversion and healthier commercial returns.

01

Turnover has stalled

Find where growth is being constrained and which opportunities deserve attention first.

02

Traffic is not converting

Remove avoidable friction from discovery, decision-making and the path to purchase.

03

Sales are not profitable enough

Balance acquisition, conversion, order value and margin instead of chasing vanity metrics.

Selected track record

Experience built through doing the work.

From early ecommerce to award-winning comparison technology, the focus has remained the same: make the online journey work harder for the business and its customers.

2001

ClickEvents.co.uk

Grew a startup selling seminar recordings online to approximately £8,000 per month in around 11 months – before video streaming was even possible.

2005

Consumabulbs.com

Grew turnover from next to nothing to approximately £200,000 per year, supported by an early vehicle bulb application guide.

2006-09

Insurance aggregation

Project-managed car insurance aggregation applications for MoneyExtra.com and Motoring.co.uk. Won the IFS Award for financial innovation and was rated 3rd of 52 price comparison websites by Defaqto.

2010-13

Dotcom Discounts Ltd

Built ecommerce websites for car bulbs and European travel equipment, achieved leading Google positions for relevant searches and optimised the customer journey to increase sales.

2022

Euro Motoring Ltd

Tripled turnover from pre-pandemic levels selling travel equipment to motorists driving in France and Spain.

2026

Commercially Sensitive

Tripled turnover from July 2023 to July 2026, increasing from £4,753 to £14,949.

How it works

Start with the business, then improve what matters.

No off-the-shelf playbook. The work begins with your commercial reality and moves toward focused, measurable action.

Understand

Discuss your business model, current performance, ambitions and the constraints getting in the way.

Prioritise

Identify the highest-value opportunities across acquisition, conversion, customer journey and profitability.

Improve

Turn the priorities into practical changes, measure the outcome and keep learning from real customers.

The next useful conversation

Where could your online business perform better?

Share your website and what is holding growth back. We will respond to arrange a focused strategy call.

No generic sales presentation. Just an initial conversation about the opportunity and whether NetOnTarget can help.

Let’s start the conversation.

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